本真一衣品牌精神短片 Branding Short Films for Naif

2016 世界中的世界  A world within the world

A world within the world. Words/ Cinematography by RoHsuan Chen Editing/ Post production by RoPu Chen Music by Cedric Fangeat Paintings by Wang Ren Jye Client: Hsu-Chu I, Naif Creative Co. Ltd. Most Chinese characters are consisted of different Chinese characters. For example, the character “影” means SHADOW, it is combined by the character 景,means SCENERY, and the right part - three strokes, means HAIR in ancient Chinese. It is as if a poem exists somewhere behind the construction of one single character. You can look at the character as it is, you can also look deeper and seeing the imagery this character holds. This short film is about deconstructing characters then form a poem to describe usual and mundane life experiences - making coffee and tea. This short film was originally created as an opening short film for 2016 catwalk by Naif Creative Co. However our client chose another version of this short film. This film was awarded as "2016 First Place Winner in Professional: Moving images" and "2016 GOLD WINNER in Professional: Moving images - Collage" by Tokyo International Foto Award. 文字/ 攝影：陳若軒 剪接後製：陳若璞 音樂：Cedric Fangeat 畫作：王仁傑 客戶: Naif by 徐秋宜 咖啡 COFFEE 煙 SMOKE fire, nest-west, sprout-earth 西方飄來的火， It is the fire from far west land. 沫 FOAM water, end 重生之前的細碎滯留，   Lingering fragments before becoming whole. 光 LIGHT fire, human beings 抬眼就充滿的光。 The light fulfilled upon all beings. 茶 TEA 影 SHADOW scene, hair 風景的毛髮飄散， It is the drifting hair of a landscape. 濛 MISTY rain, veiled 點點細雨覆蓋的現在， Presence veiled under drizzle. 泡 IMMERSE water, embryo encircled 水從水中出生。 The internal birth given by water. 境 BOUNDARY/CONDITION land, at last 它是意識最邊緣的地方， Is it the verge of our perception, 或者是世界中的世界? or a world within the world? Coffee or Tea? A world within the world.

Words/ Cinematography by RoHsuan Chen 文字/攝影- 陳若軒
Editing/ Post production by RoPu Chen 剪接後製 - 陳若璞
Music by Cedric Fangeat 音樂 - Cedric Fangeat
Paintings by Wang Ren Jye 畫作 - 王仁傑 
Client: Naif Creative Co. Ltd. 客戶：徐秋宜/原生創藝飾業有限公司

Year :2016

Award: Tokyo International Foto Award - "2016 First Place Winner in Moving images Professional" "2016 GOLD WINNER in Professional: Moving images - Collage" "2016 SILVER WINNER in Professional: Moving images - Other"

Most Chinese characters are consisted of different Chinese characters. For example, the character “影” means SHADOW, it is combined by the character 景,means SCENERY, and the right part - three strokes, means HAIR in ancient Chinese. It is as if a poem exists somewhere behind the construction of one single character. You can look at the character as it is, you can also look deeper and seeing the imagery this character holds. 

This short film is about deconstructing characters then form a poem to describe usual and mundane life experiences - making coffee and tea. 

This short film was originally created as an opening short film for 2016 catwalk by Naif Creative Co. 

2015 給我最親愛的 To My Dearest

給我最親愛的 - 2015 Naif 品牌形象精神短片 父親 王仁傑 兒子 王子榮 — 攝影/故事/文字 陳若軒 剪接後製 陳若璞 聲音設計 陳明澤 出品 徐秋宜/原生創藝飾業有限公司 To My Dearest - 2015 Naif Brand Image Short Film Father - Wang Ren Jye Son - Oscard Wang Camera/ Story/ Copy - RoHsuan Chen Post Production - RoPu Chen Sound Design - Ming Tse Chen Produced by Hsu Chiu I / Naif creative Co. Ltd.

父親 王仁傑
兒子 王子榮

攝影/故事/文字 陳若軒
剪接後製 陳若璞
聲音設計 陳明澤
出品 徐秋宜/原生創藝事業有限公司

Father - Wang Ren Jye
Son - Oscard Wang 

Camera/ Story/ Copy - RoHsuan Chen
Post Production - RoPu Chen
Sound Design - Ming Tse Chen
Produced by Hsu Chiu I / Naif creative Co. Ltd.

2014 品牌形象短片

本真一衣 2014 品牌形象短片 原生創藝事業有限公司出品 製作 /徐秋宜 文字 攝影 / 陳若軒 剪接後製 / 陳若璞 音樂 / 陳明澤 廚師/吳亞林 女人/伊林模特兒 Naif 2014 Brand Image Short Film Produced by Hsu Chuhi Words & Cinematography / RoHsuan Chen 
 Post Production / RoPu Chen Music / MingTse Chen Chef / Yalin Wu Woman/ Eelin Model

製作 /徐秋宜 原生創藝事業有限公司出品
文字 攝影 / 陳若軒
剪接後製 / 陳若璞
音樂 / 陳明澤

廚師/吳亞林  女人/伊林模特兒

Produced by Hsu Chuhi, Naif Creative.co
Words & Cinematography / RoHsuan Chen
Post Production / RoPu Chen
Music / MingTse Chen
Chef / Yalin Wu   Woman/ Eelin Model

2012 本真一衣品牌精神短片

 

男人  許兵次
女人  Claudia Bermudez Poveda
藍染師傅  邱繡蓮

攝影&文字  陳若軒
剪接  陳若璞
音效/音樂  陳明澤 

Man/ Eric Hsu
Woman/ Claudia Bermudez Poveda
Indigo Artist/ Chiu Hsia Lien

Photographed & copy by RoHsuan Chen
Edited by RoPu Chen
Sound/Music by MingTse Chen